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It’s probably safe to say that no twins on the planet have ever showed their faces in as dramatic a fashion as Vivienne and Knox Jolie-Pitt. The twins, born on July 12 in France, made their American photo debut on People.com on Sunday, but it took weeks of negotiating and a very fat check before that moment finally came.
According to sources close to the photo exclusive, the negotiations were more difficult than those for previous Jolie-Pitt children.
“OK! (Magazine) was in a much better position than ever before to be in the game,” said the source. The source confirms that the $15 million range reported was not off base, figuring, “Price per twin, you’re looking at about $7 million each.”
While People has the North American rights to the twins' photos, Hello magazine was part of the deal, and its cover calls the photos a “world exclusive.” According to the Associated Press, the money received by the actors is being donated to a foundation created by Pitt and Jolie that largely focuses on helping children worldwide.
Any celebrity baby-photo deal has strings attached, and this case is no different. “There wasn’t going to be any big sit-down with the entire family for this one,” says the source. “There were going to be quotes given for use, but no true interview.” When it's pointed out that the People.com text does in fact read like an interview, the source says, “Things can always change at the last minute.”
Reportedly, one condition of the photo deal was that the victorious magazine would have to agree to no longer refer to Brad Pitt and Angelina Jolie as “Brangelina.”
“It’s funny to think they actually took a cue from Jennifer Lopez, who was insisting on (not being called J.Lo),” says the source. “Stranger things have happened.”
